GoDaddy Emails Going to Spam? How to Fix It

email deliverability checklist cover
Have you been sending out emails from your GoDaddy domain for days and received no replies?

Have you since checked your email deliverability and discovered you’re ending up in spam?

Never fear – the Warm team is here to help!

In this article, we’ll go over a few common causes why your emails may be going to spam and provide you with some quick fixes to try.

Let’s get started!

What Is GoDaddy?

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GoDaddy is one of the world's largest domain registrars and web hosting companies.

What does this mean?

It means that there is a high probability that your domain name and thus associated email accounts came to you from GoDaddy. This is because GoDaddy is so big and used by so many companies and businesses that their domains are intermingled with GoDaddy.

It also means that GoDaddy serves as a sort of ISP for emails associated with the domain, even if you’ve set them through another ISP such as Gmail.

As a result, if one of your email addresses lands in spam, it becomes easy for systems such as email firewalls to judge all of your domain addresses as spam. This is just one example of how your email associated with a GoDaddy domain may end up in spam.

Let’s take a look at some more.

Why Are My GoDaddy Emails Going to Spam

As we saw above, one reason is that if someone reading your email in a system with an email firewall sent you to spam, your entire domain becomes blacklisted. You can then end up with your entire domain being blacklisted, for example by Barracuda or Sorbs, leading you to have to spend time removing yourself.

Being blacklisted once will affect any future emails you send out.

Someone can mark you as spam for a variety of reasons.

But if you made it into the inbox then, mainly, it is related to content. They judged your content to not be valuable or important to them.

There are thus two things to look at:

Firstly, the body and content of your message. And secondly, how well the prospects you contacted match the ideal customer profile for your product or service as a salesperson.

Additionally, email firewalls also perform more technical verifications related to email authentication. These include checking for methods that ensure you as a sender are protected, and thus anyone who receives an email from you is also protected.

If you do not have at least one method implemented, it is highly likely that you will end up in spam.

With these checks, ISPs will also often look into engagement rates.

High engagement rates signify that it is a real email address and not a spammer sending out mass emails to try to catch people unaware. Thus, another reason to make sure your content and prospect list are both in tip-top shape is to increase engagement rates.

As you can imagine, avoiding spam is about responding to the above issues before they happen. Let’s take a closer look.

How to Fix GoDaddy Emails to Prevent Spam

If your GoDaddy domain emails have been landing in spam, it’s time to take some steps to fix it:
godaddy emails going to spam infographic

Set up email authentication

Pick any of SPF, DKIM, or DMARC, or better yet – all three!

But you should set up at least one method of email authentication. This communicates that you care about not receiving spam or being spoofed by ISPs. It means it is far more likely that you are not a spammer, but a real email.

You not only protect yourself but also your prospects and are far more likely to land in the inbox too!

Avoid using links, images, or spam language

The most basic suggestion on GoDaddy forums, you want your cold email to be as simple as possible and follow cold email best practices.

Keep your messaging short, sweet, and to the point. Personalize just enough, but do not send any attachments, do not include any links, odd formatting such as bolded or italicized text, and absolutely no caps. If you’re sending out a newsletter, it is recommended to also include an opt-out option.

And review your content to ensure that it:
  • Is relevant and informative
  • Not sales-y or spam-y

Unsure if your messaging may be spam-y? Check out our list of 2023 spam words to avoid.

Avoid generic email addresses

The email address you use should be real and professional.

Avoid anything with numbers at the beginning or at the end, and focus on using names.
Email addresses with numbers tend to be too similar to the ones used by spammers, and thus are suspicious to ISPs.

So do not use 123info@yourbusiness.com or info123@yourbusiness.com at any point.

Check your email deliverability on a weekly basis

Additionally, do not assume once you fix it, you are always avoiding spam.

You want to continuously keep checking your email deliverability for all email addresses and domains. It lets you know if you need to pause your sending and adjust elsewhere.

It also ensures that you do not lose potential prospects as if your contact ends up in spam once, it is difficult to dig yourself back out.

By staying on top of your cold email deliverability you avoid losing out on revenue and new clients. You can re-strategize as necessary. Tools such as GlockApps make it easy and possible to do this on a weekly basis.

Use a warm up tool for high engagement rates

As we saw above, high engagement rates are a huge part of ISPs determining you’re not a spammer.

The lower the engagement rate, the higher the chances that you are a spammer. But if you’re using an entirely new domain, how do you ensure a high enough engagement rate?

With an email warm up tool such as Warm.

Warm helps you by creating conversations and email threads to make your engagement rate higher.

If you’re discovering your messaging isn’t working or your customer profile isn’t quite refined enough or correct, you still have a high engagement rate. Or, if you’re just starting out, it’s a good way to avoid falling into spam from the beginning.

Investing in a good email warm up tool is a must for anyone sending out newsletters or cold emails.

Keep sending lists clean and updated

Any email address that does not look like a real person should not be contacted.

This means you should re-check your email prospect lists on a fairly regular basis. Keep them clean and targeted.

The more targeted they are, the more likely it is that your messaging will be relevant to them and the least likely they are to consider you spam. Instead, you will receive a response and boost your engagement rate while you’re at it!

Keeping your lists updated and reviewed is a lot of work, but well worth it.

Conclusion

Emails from your GoDaddy domain ending up in spam is the last thing you want.

It means your messaging won’t find your prospects and won’t even have a chance to convince them.

Fix your domain and its senders’ reputation by following the advice we’ve provided in this article.

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