Often times, marketers or salespeople may be eager to connect with as many prospects as possible and overreach in their outreach efforts.
It is best to start slowly, at about 50 emails per day, before ramping up on a weekly basis to 100 or more emails per day.
If you start hitting spam too often, then slow down and ramp up once again, or utilize a warm up tool such as Warm
. This helps increase your sender reputation by receiving responses instead of merely emailing out.
You will avoid triggering a spam filter as instead of having a domain or address that is sending out 50 emails per day or hourly, you are sending less and also engaging in conversations. It makes your domain appear more utilized and less likely to be a spam account that is only focusing on sending out messaging.